Customer Service Delivery: Research and Best Practices (J-B SIOP Professional Practice Series) Review

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Customer Service Delivery: Research and Best Practices (J-B SIOP Professional Practice Series) ReviewSub-Title: Research and Best Practices (J-B SIOP Professional Practice Series)
Customer service is the last opportunity that a business has to convert a buyer into a repeat customer, the most valuable asset a company can have. The accounting statement entry 'Goodwill' really means the ability to sell more products to an existing customer base. Even when other aspects of the sale go bad, good customer service may be able to save the day, may be able to keep a customer that would otherwise be lost.
This book is perhaps the most complete analysis/description of the overall aspects of customer service available. It is a combination of research, of experience, of analysis, of theory, of practice. Each chapter is written by an expert in the particular specialty being described. It is part of the professional practice series for scientists, practitioners, managers, executives and academics interested in organizational behavior and performance.Customer Service Delivery: Research and Best Practices (J-B SIOP Professional Practice Series) Overview

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