Showing posts with label business model innovation. Show all posts
Showing posts with label business model innovation. Show all posts

The India Way: How India's Top Business Leaders Are Revolutionizing Management Review

The India Way: How India's Top Business Leaders Are Revolutionizing Management
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The India Way: How India's Top Business Leaders Are Revolutionizing Management ReviewThis book veers away from reality into fantasyland and depicts a country that is not India. Indian business is run in a conglomerate fashion, where big name industrialists control majority of natural resources and have the political clout to twist the arm of the government to make policies that favor them. The workers at these conglomerates are treated as they are, because there is purpose - they create the wealth that the industrialists enjoy. So they throw a few bones at their workers, while they enjoy the meat! The workers at these companies are means to an end (the end being the billions that the industrialists are worth - check the Forbes richest if you don't believe me). The only objective of these billionaires is to loot the country and enrich themselves in the process. Contrary to what the authors suggest, they are in no way involved in nation building!
The authors, being foreign - though of Indian origin, are making their assessments from the perch on the ivory tower and have no idea of what the reality of the common man is. They seem to be mesmerized by the sheer wealth of our industrialists and shower them with enough compliments to make them blush! Of course, they interviewed all these men in person and any bad remark would preclude granting of any future interviews! And, I fell for the book like many others; the book does have lot of forwards written by the industrialists themselves! (Now that should constitute some sort of conflict of interest)
The reality is summed up in this paragraph: The workers in these firms are like any other; they treat their employees well and make sure that they get the maximum work of them. They are not granted any stock options or ownership stake in companies (which would of course dilute the promoter's stake!), they are given living quarters (like the communists used to!), told exactly what to do (and not think too much). They are treated like babies who can never get away from their doting parents - never to be independent or self-sufficient again! They are the sole cause of why some of the best brains in India are not entrepreneurial and instead work for these conglomerates - that promises to take care of them from the time their graduation to their grave!
The India Way: How India's Top Business Leaders Are Revolutionizing Management Overview

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Service Innovation: How to Go from Customer Needs to Breakthrough Services Review

Service Innovation: How to Go from Customer Needs to Breakthrough Services
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Service Innovation: How to Go from Customer Needs to Breakthrough Services ReviewService Innovation is a powerful and very practical book. Unlike most books or training on innovation, Bettencourt's book does NOT start with an existing product concept that needs to be improved or a process for brainstorming ideas for radical innovations. Instead, he offers the basic but profound notion that the innovation process needs to start with a clear understanding of the job (or jobs) that the customer is trying to get done, including specific aspects ("outcomes") of performing that job. Only by starting with the customer job as the unit of analysis -- which reveals the reasons why the customer would prefer to hire one solution over another -- can the innovator fundamentally change the hit-or-miss, low probability nature of innovation that starts with a solution in mind.
This idea -- the customer job as the unit of analysis -- is consistent with Clayton Christensen's perspective that customers "hire" products and services to get jobs done. What gives Bettencourt's book its power is that it walks the reader through a very systematic process for uncovering all aspects of the customer job (using a "job map"), along with a process for determining which aspects are important to customers and, of those important aspects, which are currently well-satisfied by current solutions and which offer high opportunity as a focus for innovation. So rather than innovating a service (which usually means incremental tweaking), the firm can innovate improved solutions for doing customer jobs. Rather than hoping the new solution might be valued by customers, the firm can demonstrate how the new solution addresses important, yet currently unmet needs.
Although the book is focused on service innovation, filling a gap in the market, its insights are equally applicable to product innovation.
All in all, an excellent book.Service Innovation: How to Go from Customer Needs to Breakthrough Services Overview

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