Showing posts with label data analysis. Show all posts
Showing posts with label data analysis. Show all posts

Benchmarking for Best Practices: Winning Through Innovative Adaptation Review

Benchmarking for Best Practices: Winning Through Innovative Adaptation
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Benchmarking for Best Practices: Winning Through Innovative Adaptation ReviewAs a responsible management consultant, virtually every one of my engagements involves measurement and benchmarking in one form or another. This is one of several books I turn to time and again to assist me in ensuring that my clients' initiatives are (1) meeting expectations (2) providing competitive advantage and (3) delivering customer satisfaction. If you have any questions, please feel free to email me - adamleft@webspan.net.Benchmarking for Best Practices: Winning Through Innovative Adaptation Overview

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The Fraud Audit: Responding to the Risk of Fraud in Core Business Systems (Wiley Corporate F&A) Review

The Fraud Audit: Responding to the Risk of Fraud in Core Business Systems (Wiley Corporate FandA)
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The Fraud Audit: Responding to the Risk of Fraud in Core Business Systems (Wiley Corporate F&A) ReviewAs a veteran auditor, I highly recommend this book. I found the book to be incredibly well-organized, focusing on those issues truly critical to effective fraud audit. The author makes effective use of graphics and examples, making the text more accessible and rising it above the level of a standard fraud theory book. In short, he provides practical guidance that can help firms respond to and manage their fraud risk. I also think it's worth mentioning that author devotes a portion of the book to the topic of data mining. Given the modern business environment, knowledge of these techniques is an absolute necessity and reason enough to purchase this book.The Fraud Audit: Responding to the Risk of Fraud in Core Business Systems (Wiley Corporate F&A) Overview

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Marketing Research Review

Marketing Research
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Marketing Research ReviewFor anyone who wishes to do marketing research and gets a good foundation, this is the book for you. It is appropriate for any undergraduate or graduate marketing research course. For the former, one does not have to cover SPSS in details. For the latter, SPSS is needed for data analysis and interpretations. The book came with a copy of the SPSS version 16.0 for MS Windows Vista, that students can use it for free. It is a great value. The research cases tend to be short and easy to read. For advanced research, one needs to consult Journal Marketing Research or International Journal Marketing Research for Ph.D. thesis topics.Marketing Research Overview

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