Picturing Las Vegas Review

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Picturing Las Vegas ReviewI was so bemused and interested in the section Ms. Chase read out loud at the author's signing event that I bought her book, Picturing Las Vegas. It became my favorite Christmas (and/or Chanukah) present to give. This is much more than a wonderful coffee table book chock full of photos. It also is a terrific account of the history, the sociology, the quirks, gossip and bomb shells of Las Vegas, written by someone who deals in words as deftly as the dealers deal with cards. The author grew up in Las Vegas, so her voice rings not only with wry wit, and intelligence, but with the kind of authenticity that only observed memory can provide. It's too late for Christmas, but it would make a really good Valentine's Day present!Picturing Las Vegas Overview

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Jackpot Harrah's Winning Secrets for Customer Loyalty Review

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Jackpot Harrah's Winning Secrets for Customer Loyalty ReviewI have read other books by Robert L. Shook, and he is an accomplished writer of business books. He's at his best with Jackpot. This book is both informative and entertaining. Shook takes his reader behind the scenes at Harrah's, a gaming company with 26 casinos and reveals how the company is able to compete so successfully against billion-dollar properties in the Las Vegas market. Harrah's secret, as the subtitle states is how it wins customer loyalty and does it better than its competition. This is an excellent book for any business reader engaged in a highly competitive industry, and, in particular, goes head to head with the big boys. Shook's writing style is superb--he interwines anecdotal material that makes for a fascnating read. True, this is a business book, but at times, it's such a page-turner, you feel you're reading a novel.Jackpot Harrah's Winning Secrets for Customer Loyalty Overview

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