The Female Brand: Using the Female Mindset to Succeed in Business Review

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The Female Brand: Using the Female Mindset to Succeed in Business ReviewThe Female Brand breathes fresh air into the literature on women and success making it a must read for women (and most men, too). I love the focus on empowerment - with many practical and concrete strategies and tactics you can do to empower your career and dispose of habits that take you nowhere. Smart women don't want to waste time on victim thinking - and there is none of that here. Rather, the author focuses on female aptitudes to leverage. Women are notoriously bad at self-promotion and asking for more money and responsibility. But if you don't promote yourself, who will? The book shows you options - ways to toot your own horn through using story and humor, for example, that can help women cross these hurdles. While we all have our own journey, The Female Brand will show you how to succeed in your journey on your terms - so you can be yourself, achieve what you desire and have fun in the process.The Female Brand: Using the Female Mindset to Succeed in Business Overview

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