The Female Brand: Using the Female Mindset to Succeed in Business Review

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The Female Brand: Using the Female Mindset to Succeed in Business ReviewThe Female Brand breathes fresh air into the literature on women and success making it a must read for women (and most men, too). I love the focus on empowerment - with many practical and concrete strategies and tactics you can do to empower your career and dispose of habits that take you nowhere. Smart women don't want to waste time on victim thinking - and there is none of that here. Rather, the author focuses on female aptitudes to leverage. Women are notoriously bad at self-promotion and asking for more money and responsibility. But if you don't promote yourself, who will? The book shows you options - ways to toot your own horn through using story and humor, for example, that can help women cross these hurdles. While we all have our own journey, The Female Brand will show you how to succeed in your journey on your terms - so you can be yourself, achieve what you desire and have fun in the process.The Female Brand: Using the Female Mindset to Succeed in Business Overview

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Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition Review

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Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition ReviewMy thoughts on this bookBrand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition Overview

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The Unwritten Rules of the Highly Effective Job Search: The Proven Program Used by the World's Leading Career Services Company Review

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The Unwritten Rules of the Highly Effective Job Search: The Proven Program Used by the World's Leading Career Services Company ReviewYou may be lucky enough, if you have the bad luck to be a downsized executive, that your last employer will see fit to plunk down $10,000 so that the author of this book will coach you to get a new job. If not, your best bet is to plunk down $21.95 and buy this book. You won't get the hand-holding or on-call career consulting, but you'll get just about everything else an insider with the world's biggest executive outplacement firm has learned about the brutal facts of landing the next job. Orville Pierson tells it like it is. He treats the reader like he would a member of his family who comes to him for advice. It's a guide that covers all the basics, sure, but what really sets the book apart is the no-nonsense advice required to score a new job. The Pierson Method, as he terms the collection of his dos and donts, is a proven roadmap for unemployed people. Yes, it can be a lonely and scary journey. What I like the most is that Pierson acknowledges that the biggest obstacles aren't out there in the woods. They are inside us. In our minds. The important thing is not to act like a victim. The case histories he provides give us the confidence to move forward in trying times, and that's all anyone of us can aim for.
The Unwritten Rules of the Highly Effective Job Search: The Proven Program Used by the World's Leading Career Services Company Overview

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